LED PROJECTS

Project: URBAN LED PIXELS DUBLIN
Client:  Dreambox
Date:  Sept, 2009
Category:  LED Light Control
Product types: 

Multi Channel LED Controller Design and Manufacture

The electronics supplied by MegaLED where used on the top floor of the building (or ‘The Marquee’ as Dreambox named it) and used to scroll text around the building. Inspired by the Times Square stock tickers, the marquee turns each window on the 15th floor into a single giant letter made up of 35 pixels (5 across and 7 down).  Using custom cut sheets of thick PVC, Dreambox created jigsaw pieces that could be assembled into a unit consisting of series of small boxes (7 down and 5 across), they then installed a small strip of white LEDs into each box and these were wired into DMX75 controlling circuitry that turns each pixel on or off.

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Project Scope:
Supply of LED Display Lighting Equipment:

Hardware Used:
DMX75-75 Systems.

The Marquee
The electronics supplied by MegaLED where used on the top floor of the building (or ‘The Marquee’ as Dreambox named it) and used to scroll text around the building. Inspired by the Times Square stock tickers, the marquee turns each window on the 15th floor into a single giant letter made up of 35 pixels (5 across and 7 down).  Using custom cut sheets of thick PVC, Dreambox created jigsaw pieces that could be assembled into a unit consisting of series of small boxes (7 down and 5 across), they then installed a small strip of white LEDs into each box and these were wired into DMX75 controlling circuitry that turns each pixel on or off. The units, of which there are 30 in total, are the exact size of a window in Liberty Hall and slot nicely into the window frame. They are designed to be plug-and-play so that they can be put up and taken down every night if needs be, so as not to interfere with the working environment during the day.

Sound & Music
Due to the small number of pixels it was felt that the addition of audio to the project would enable far more creativity. For example, through the use of sound two dots on the screen could be transformed into people having a conversation.

The sound was broadcast on FM radio (94.3MHz) in the vicinity of the building. The Broadcasting Commission of Ireland awarded us temporary radio licenses. Dreambox worked with Irish Music Rights Organisation to secure the appropriate permissions so that people could use their favourite music from their libraries when creating animations. Although it was possible to use copyrighted music, many people created their own. Many also made custom sound effects that brought the low-resolution display to life; for example, the monster who gulps a soft drink from a can then lets out an enormous burp!

Notably, world famous dance-band “UNDERWORLD” filmed their new music video on the “Playhouse” building.